Article in Desert Magazine, May 2011 Issue

Produced by Diane Marlin-Dirkx, Photos by Taili Song Roth, Hair & Make-Up by Judy Twine.

Excerpt: Mother's day is Sunday, May 8. As Sunday is typically mom's day of rest, where better to relax than in our desert playground? Actress, producer, entrepreneur and philanthropist Denise DuBarry Hay and her husband Bill - in the manner of families today - will gather their immediate and extended family at home in La Quinta.

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Denise DuBarry is recognized and admired as one who traverses the two worlds of entertainment and direct marketing with ease and grace.   As an actress, Denise amassed an impressive array of credits as a cast member of the hit network series “Black Sheep Squadron” and “Charlie’s Angels’ as well as a memorable role in the classic motion picture “Being There.”  Always entrepreneurial, Denise co-founded Thane International with her husband Bill Hays and launched a number of infomercial hits – such as Play The Piano Overnight, California Beauty, OrbiTrek Total Body Trainer, among many others – that have grossed over one billion dollars.  RESPONSE Have You Heard caught up with Denise to learn that this much-admired first lady of direct response continues to develop and launch DRTV campaigns (her latest efforts include “Don Sullivan’s The Perfect Dog” and the HSN top-selling “Pilates Power Gym”) while she has recently reignited her entertainment industry activity as exdcutive producer of the motion picture “Shoot the Hero.”  Under her banner Blue Moxie Entertainment, Denise produced the action-adventure film that stars Jason Mewes (Clerks, Zach and Miri), Samantha Lockwood (who happens to be Denise' daughter) Danny Trejo (Predators, Machete) Nick Turturro (NYPD) and Fred Williamson (The Hammer).  Denise finalized a DVD distribution of her film with Warners Digital Distribution, which will release “Shoot the Hero” October 1.  She has also positioned the title for pay per view and video on demand via Lantern Lane and international distribution  via Shoreline Entertainment.  The film website Joblo said: "3 outta 4!' "...an entertaining, genre-hopping good time…” while Buzzine.com wrote "Shoot the Hero is a fun, wham-bam-thank-you-ma'am, edge-of-your-seat ride and an instant cult-classic with a cerebral bent."  Variety said "…Shoot the Hero happily flouts its love for Tarantino/Rodriguez-style comic violence."

http://www.responsemagazine.com/have-you-heard

CALLING ALL FILMMAKERS...

A producer of infomercials and the VP of a Desert Hot Springs Studio are raising the profile and building a community of local women working in film and television.

Written by: Robert Julian   Photography by:  Roger Robles

Many of us were disappointed last year when the television show Hidden Palms - whose pilot was shot in Palm Springs moved to Phoenix after the show was picked up by the CW network.  Although the series lasted only six weeks, those were six weeks of shooting that could have generated work for local resident who work in the film and television industry.

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In My Closet....  written by Jorie Parr - photo by Taili Song Roth

A Head for Business, A Body for Yoga

Denise DuBarry Hay started as an actress and co-starred with Robert Conrad in "Black Sheep Squadron" on television.  She went on to co-found the global direct response company, Thane International with her husband, Bill Hay, and remains its single largest stock holder.

EMERGING CHARITIES.... written by Kimbel Westerson  - photo by Maile Klein

A NEW IMAGE AND A NEW FACE IN DESERT NON-PROFITS

Soon there will be a steady stream of invitations to elegant balls, exclusive dinners and elite receptions - the sophisticated events of another Coachella Valley season.  And while the celebrity that surrounds these affairs can dazzle, their purpose is to raise funds for area non-profit organizations.  During this season of giving, let's take a look at two of the area charities.

Denise DuBarry-Hay has passed on more than genes to her daughter Samantha Lockwood. Click the image to read the full article.

The combined elements of creative vision and business strategy comprise the company that is Thane International, headquartered in La Quinta, CA. William F. Hay, chairman and CEO, and Denise DuBarry Hay, Chief Creative Officer, are co-founders of one of the world's foremost direct marketing and wholesale distributing companies.